iStockPhoto

iStockPhoto

Agency Link: istockphoto.com Total Files: 15,000,000 Video: Yes Audio: Yes Photos: Yes iStockPhoto is what started the Microstock Industry.  It was originally an ‘indie’ site start by Bruce Livingstone and was later purchased by Getty Images.  Today it has become an icon of big business in the microstock industry and lost much of it’s community feeling other smaller sites still possess.  Sales are generally quite good but commissions are among the lowest in the industry. Have opinions or thoughts about iStockPhoto, leave them below and share your experience. Updated: April...

Read More

NATIONAL ISTOCKPHOTO SURVEY SHOWS THAT LACK OF COPYRIGHT UNDERSTANDING PRESENTS POTENTIAL FOR MISUSE

A recent study of more than 1,000 people conducted by KRC Research and iStockphoto, the world’s royalty-free multimedia sales leader, revealed that 33 percent of Americans are using downloaded digital content, but nearly 30 percent are unaware that permission may be required for its use. This lack of awareness spikes to 38 percent among Americans in both the 18–24 and 65 and older age groups. While many Americans are using downloaded digital media content for personal or professional use, only 41 percent are aware that there are companies that sell royalty-free images, videos, music or sound effects. Additionally, although more than 40 percent of Americans consider photography, videography or music a hobby, just six percent are profiting from their digital media avocations. iStock can help the best of these hobbyists monetize their artwork. As one of the world’s first crowdsourced communities, iStock sells legally approved royalty-free imagery and videos for as low as $1 each to more than 3.6 million people worldwide. In 2007, iStock paid contributing artists more than $20 million in royalties, and on Aug. 26, 2008, for the second year in a row, gave exclusive artists 100 percent of the royalties their images earned that day, which totaled more than $200,000. “It’s become so user-friendly to upload images and video to the Internet that it’s no wonder almost half the population feels so comfortable using online digital content,” said Bruce Livingstone, CEO of iStockphoto. “We’re happy to provide these same eager digital content providers with a place to learn about and profit from their artwork. We see a vast, media-hungry customer base out there who may not know what stock means but we continue to lead the pack of stock image companies to satisfy this growing appetite for legally-sound digital content.” Despite legal restrictions, downloads of imagery and video on the rise Twenty-seven percent of Americans don’t realize they could be violating artists’ rights. People who regularly download images and videos are not necessarily aware of the laws regarding this activity. 26% of people who download photos, artwork, images or videos to help them with their job or business do not believe there are legal ramifications. 30% of people who download photos, artwork, images or videos to use on their blog, web page, or social networking site do not believe there are legal ramifications. 29% of people who downloaded photos, artwork, images or videos for personal uses such as...

Read More